Conversion Testing
See the results

Shopify and direct to consumer

Stop guessing which change worked

Every rebuild runs as a live split test against your existing page, so the result is measured rather than debated. Revenue per visitor is the scoreboard.

See the results

Measured, not claimed

400+Ecommerce brands worked with
20% to 70%Typical lift in revenue per visitor
10% or freeThe threshold you pay on

Results from live split tests

LiftCategoryHow it was tested
+32%Automotive careOffer page against their product page, Meta traffic
+25%Wellness gummiesOffer page against their product page, full metric tracking
+24%Oral careOur product page against theirs, Google Ads traffic
+21.4%Men's skincare99.5% confidence across 12,893 visitors, still running two years later
+20%Food and confectioneryOffer page against their product page, Meta traffic
+13.5%Streetwear denim99% probability to win across 92,484 sessions
+52%EyewearOffer page against the home page, Google Ads traffic
+45%Sweat careOffer page against their product page, ran two weeks
+33%Natural hair careOffer page against a collection page, Meta traffic

How it runs

  1. We rebuild one page. Usually the product page, because that is where the money is decided.
  2. It runs as a real split test. Your visitors, split between the new page and your current one.
  3. The result decides. Up to five iterations. If revenue per visitor never clears a 10% lift, you owe nothing.

Why revenue per visitor

A redesign is not a test. Without a control you cannot tell a good page from a good month.

We measure revenue per visitor because it is the number that survives a change in average order value.

Want to see the case studies?

See the results